C’est Chic: Style Guide

Chic: smart elegance and sophistication especially of dress or manner.
- Merriam Webster Dictionary

While it’s easy to define the word, it’s not as easy to define the chic style aesthetic. In a nutshell, a chic sense of style is somewhere between classy and trendy; a person who has elegant, timeless taste, but also implements ideas from the latest trends. Blake Lively, Amal Clooney, Kendall Jenner and Olivia Palermo come to mind. These ladies will wear an LBD with classic red lips but also jazz it up with the latest embellished Balmain leather jacket, and carry off the look effortlessly. Classy, with a bit of edge.

A chic outfit generally consists of timeless style staples like shirts and dresses in basic colours, tan totes and black pumps, but will also have a good blend of the hottest trends, whether a graphic printed cape or a number jersey tee. What matters is how strong your basic style is and which current trends you assimilate, with personal taste and a critical eye. Here’s some inspiration from our fave celebs who get chic right every time.

Our Chic Style Inspirations


Kendall Jenner looks sultry in an Olcay Gulsen two-tone cutout jumpsuit. Takeway? This could’ve been just a classic black pantsuit, but the monochrome element and the modern cutouts give it so much oomph. Très chic.

Amal Clooney’s minimal neutral number would’ve only been a staple formal skirt-and-blouse look, if not for the experimentation with colour tone and the snakeskin collared bright orange Gucci top. The nude shoes and classic black bag even out the chic outfit.

Olivia Palermo owns chic with this one. The palette is completely neutral – yet zero boring. What stands out is the layered mini skirt, the oversized envelope purse and chunky accessories, including the juxtaposing metallic-toed shoes. Texture and accessories clearly go a long way in dressing up a neutral palette.

Blake Lively shows a pregnancy won’t stop her from looking her fierce best. She wears a reverse raven trench cloak from her site Preserve over an all-black outfit. The shiny boots and bag stay within the black tone but are subtly showy.